A man with glasses and gray hair holding a dark beer with a foamy head at an outdoor gathering. The background shows blurred people, a building with windows, and decorative hanging lights.

Meet Michael Urlocker

Michael Urlocker, CFA, specializes in helping Ontario brewery owners buy and sell businesses. With a passion for craft beer and a strong financial background, he provides expert guidance tailored to the brewing industry.

A middle-aged man with glasses, smiling, wearing a navy blue blazer, pink checkered shirt, white pocket square, standing against a plain light-colored wall.

Financial Insight to Brewery Success

With 30 years of financial expertise, Michael guides brewery owners to make strategic, informed, and profitable business decisions.

Investment Analysis

since

1995

Michael spent over two decades as a Chartered Financial Analyst working with top Canadian and global investment banks. With an education in Electrical Engineering from the University of Waterloo, Michael researched the tech and telecom sectors and identified many high-growth investments for clients.

Strategic Consulting

since

2004

With a deep understanding of market trends and business strategy, Michael has helped companies in diverse sectors, including semiconductors, tech hardware and craft beer, position themselves for growth and emerging trends.

Merger & Acquisition Advisor

since

2022

Michael is focused on helping brewery owners maximise their business value by bringing his research and analysis approach to mergers and acquisitions. Michael is a BJCP-certified beer judge and has studied professional brewing at Niagara College and at VLB in Berlin.